Digital Marketing Books | Top Rated Books For Indian Students

If you are a digital marketing student and you are searching for digital marketing books which can provide you better knowledge about digital marketing.

But now in your mind question arises that how should I select a perfect marketing book for enhancing my knowledge in this field.

So today I am writing this blog after reading two books related to digital marketing agency which you can refer for your digital marketing career.

There are many books present in the market related to digital marketing.

They may be of International writer or Indian writer.

So here a question arises that of which writer we have to prefer books, an Indian one or International one.

So, Here I have two books named:-

1.Digital Marketing Insight

2.Digital Marketing: Cases from India

These two were read by me in recent days for taking knowledge of digital marketing.

So let’s go to details about these two books that how these books will help you in your digital marketing career.

1.Digital Marketing Insight

From the last few years, digital marketing is transformed into a delegated or very important marketing channel.

So if you want to understand the basic knowledge about digital marketing then you can prefer this book.

This book teaches as that how big company are using digital marketing strategies for their brand.

In this book, there are many Fact and figures for the digital marketing agency.

If you are approaching this industry then these facts and figures will definitely make you curious to know more about digital marketing.

This book is divided into 9 sections. These are as follows-

Digital marketing Trends 2018
Marketing mix insights
Sector-specific solutions
Social media marketing insights
Advertising
User interface and web design
Content marketing and Search Engine Optimisation
Videos
Application marketing

Let’s go in details of all these sections

1.Digital marketing Trends 2018

In this section writers of this book cover many trends about digital marketing.

This section also covers case studies of big enterprises which will give you a brief overview of the digital marketing strategies of these big enterprises.

2. Marketing mix insights

In marketing mix insight here you will get that how print media converted into digital media.

3. Sector-specific solutions

There are many companies in the market which has sector specific in nature. So in this section get to know that how digital marketing evolves sector specific industries.

4. Social media marketing insights

Here you will get an overview of how you can use your social media as a part of your digital marketing strategies.

5. Advertising

If you want to run an advertisement for your company then this section will teach you all about this.
In this section, you will know how to run ads on youtube, google, Instagram etc

6. User interface and web design

Your website should have a good user interface so that if any user visits your website then he will be satisfied after that.

7. Content marketing and Search Engine Optimisation

In this section, you will get to know about content curation and content marketing for the betterment of your company.

8. Videos

According to one data states that in 2021 video consumption rate is much higher than text consumption.
So here you will get to know about the video future.

9. Application marketing

If you have any application for your company then how you can promote that application on Google Play Store or on any external website.

2.Digital Marketing: Cases from India

This book is a very beautiful book if you want to gather very important information about strategies implemented by different kind of digital marketing agencies in India.

In this book, there are a total of 10 cases or implemented digital marketing techniques of big companies in India.

If you have basic knowledge about digital marketing and you are searching at how big company uses digital marketing strategies for the branding of their company then this book will be best for you at the initial level.

Here you will get digital marketing techniques or strategies of big companies like IIMs, Amazon and many more.

This is all about this book is much smaller than the previous one. I want to suggest you please read digital marketing insight first then go for digital marketing cases from India otherwise you will have some sort of difficulty for understanding this book.

I hope I am able to solve your problem that which book you have to purchase if you are approaching digital marketing.

Please share this blog to your friends so that they can also able to understand that which book is best for him or her.

Thank you very much.

Digital Marketing Books | Top Rated Books | Digital TK

1.Digital Marketing Insight